Rodrigo Castaneda

A native of Mexico City, Rodrigo Castaneda has built his career at the intersection of business, technology and design, having launched global brands, designed mobile computing platforms, as well as packaging and retail systems.

For the past 10 years he has led in-house design teams across the world (Barcelona, Beijing, Bogota, Dallas, Helsinki, Lausanne, London, Los Angeles, Malmö, Mexico City, New York, Silicon Valley and Toronto) for technology brands like Nokia, BlackBerry and most recently Logitech, where he is Head of Brand Experience.

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    In the summer of 2015 Logitech, the technology brand known for making great PC peripherals, underwent the most ambitious brand transformation in its 30+ year history. The rebranding was intended to reflect the company’s commitment to design and its transformation...